Maybe you have read the previous post on this blog, or you realize that monitoring social media is becoming very important. If you read that last post, you will see there are some free and simple “do-it-yourself” tools that you can use to get started monitoring social media. The problem is that monitoring social media [...]

You have heard all of the hype regarding social media, but you have no idea why your company should use it. There are plenty of blogs that you can read about the conversation and marketing aspects of social media, so I will not go into those topics here. You have also probably heard people in [...]